When assessing a business for acquisition or turn around, focus on six basics – Management, Assets, Strategy, Revenue, Costs and Potential synergies/M&A. What might look good on a spreadsheet or a presentation often fails one or more basic. Be ready to make quick changes.
Too often, we get enamored with the potential of a business, or our ability to get it from here to there successfully. Without an extraordinary strength in one of these, a failure in others will lead to business failure overall. Most businesses don’t have the resources to overcome a extestenial weakness in one of the six basic elements. That doesn’t mean there aren’t exceptions – but they generally had an overwhelming strength in one or more of the six to compensate.
Without the basics covered or compensated for, the business or turn around is likely to fail.