Do you let “perfect be the enemy of the good?” Today’s customer is looking for speed and frictionless transactions – often ahead of money or perfection. Time is the one thing they can’t make more of. “Move fast and break things.” is the new normal. We create environments where analsis paralysis is the norm, and where CYA and fear dominate the decision process.
Striving for perfection is great, but fear of falling short and doing nothing is a recipe for disaster. Leverage your experience, skills and instincts. Move faster.
Make a decision and act!